Publication
Title
Party members as part-time marketeers : using relationship marketing to demonstrate the importance of rank-and-file party members in election campaigns
Author
Language
English
Source (book)
The Routledge handbook of political marketing
Publication
Routledge, 2011
ISBN
9780415579933
Volume/pages
p. 151-163
UAntwerpen
Faculty/Department
Research group
Publication type
Subject
Affiliation
Publications with a UAntwerp address
External links
VABB-SHW
Record
Identification
Creation 20.12.2011
Last edited 21.10.2014
To cite this reference