Title
Value innovation, deliberate learning mechanisms and information from supply chain partners Value innovation, deliberate learning mechanisms and information from supply chain partners
Author
Faculty/Department
Faculty of Applied Economics
Publication type
article
Publication
Amsterdam ,
Subject
Economics
Source (journal)
Industrial marketing management. - Amsterdam
Volume/pages
41(2012) :1 , p. 27-39
ISSN
0019-8501
ISI
000301612800007
Carrier
E
Target language
English (eng)
Full text (Publishers DOI)
Affiliation
University of Antwerp
Abstract
Although marketing scholars have emphasized both the importance of internal learning mechanisms and of external learning through supply chain partners research findings on how these factors influence each other are merely lacking. Analyzing survey data of 182 industrial firms, we examine how information provision by upstream and downstream supply chain parties moderates the effect of internal deliberate learning mechanisms on value innovation ability. Results of the PLS analysis suggest that internal learning mechanisms and external information exchange do not always work symbiotically. Our findings provide interesting results for (the management of) innovation processes and supply chain relations.
E-info
https://repository.uantwerpen.be/docman/iruaauth/24badd/20e782ac549.pdf
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