| Title |
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The impact of value-laden advertisements on consumer values
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| Author |
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| Language |
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English
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| Source (book) |
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Research in advertising : message, medium, and context / Pelsmacker, De, Patrick [edit.]; et al. | |
| Publication |
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Antwerpen : Garant, 2009
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| ISBN |
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978-90-441-2387-6
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| Volume/pages |
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p. 69-77
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